MEET KATARINA

A media entrepreneur pushing past her fears to build a community of sisterhood

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On motherhood and learning to let go:

"Hands down the biggest transition in my life was becoming a mom. I’ve always been a very independent person who enjoyed doing things on my own schedule. I’m also highly Type A and I have OCD. For the first several months of my daughter’s life, I felt like I had no control over my life and I hated feeling that way. I felt guilty for feeling that way. I struggled to find my new normal – how my role as a new mom now fit into my life as a wife, a friend, a daughter and an entrepreneur. Nothing could have prepared me for becoming a mom…and I hate feeling unprepared. Seeing my life and priorities shift, quite literally, overnight, was dizzying. But I know now that it was just that – a transition…a temporary season in my life where I got to re-define who I was and what was important to me. I’m grateful for that now. There are always new challenges in parenthood – once you’ve mastered one phase, your kid moves on to the next. But I’m just rolling with the punches these days because I realize that’s the only thing I really can do. It sounds counterintuitive, but having a kid forced me to be more laidback and easygoing. My daughter is an absolute blessing from God – in more ways than one. She’s my biggest motivator and my greatest teacher. I’ll be honest, though: I still struggle with the whole “my time is not my own” thing."

"Seeing my life and priorities shift, quite literally, overnight, was dizzying. But I know now that it was just that – a transition."

On Pushing Through Discomfort:

"I feel like the general nature of motherhood forces me to live outside of my comfort zone daily – ha! But, really, I try to do one thing each day that makes me uncomfortable because I really believe we can’t grow without struggle. Examples can be (depending on the day and what life throws at me): to be honest with a friend or loved one who has hurt or upset me (my least favorite thing to do), purposefully open myself up to listening to opinions and perspectives that are completely opposite of mine, confront my own internal struggles through journaling, prayer or therapy, and push harder at the gym (I’m learning to love just how strong my body is). It can be a small thing or it can be a big thing, the important thing is that I work through the discomfort."

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On Being Afraid of Failure:

"I have many hopes, dreams and plans for RUBY– a digital media brand I started that promotes female camaraderie, supports sisterhood and inspires women to make a difference in the world. I don’t willingly share these plans with most people because I’m beginning to realize I’m afraid: afraid I might fail, afraid I’m setting expectations too high, afraid someone will think my ideas are stupid. But I’ve learned that having these fears just shows that I care about my work, about RUBY’s mission and about its future. I’m learning to turn these fears into motivation."

 

Being brave by doing good for others:

"Yes, I struggle with being brave. I think everyone struggles with being brave. Naturally, I worry about putting myself “out there” professionally and personally. RUBY is a complete labor of love for me and I feel I’ve really gone out on a limb - putting my work and reputation on the line, so to speak – by creating it. I always feel a bit vulnerable when talking about my vision for RUBY, because I worry people won’t take me seriously. 

On a personal level, I think about how I can be brave for others. I think about how I can use my position and privilege in life to do good, even when it’s a cause that doesn’t necessarily affect my life. I’m Catholic and I believe that part of my role as a Christian is to serve others whichever way I can. Suffice it to say, I fail sometimes. But that’s part of being human."

"Suffice it to say, I fail sometimes. But that’s part of being human."

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On regret for passing judgment:

"I’m ashamed about all of the times that I’ve judged others. I’m embarrassed by the times in high school or college that I’ve torn down my fellow female– talked behind her back, criticized her for what she was doing, wearing or saying– to quell my own insecurities or make myself feel better. As young women, we’re oftentimes taught that there’s only room for one of us at the top. The older I got, the more I realized that wasn’t true. I know that I wouldn’t be able to function without the care, love and support of other women. My mother, my friends, my colleagues and total strangers have always offered support when I needed it. That’s why I started RUBY, as a place to celebrate female relationships and build a community for women from all walks of life. I want the RUBY community to be a safe haven for women and a place where we champion our fellow female friends."

 "As young women, we’re oftentimes taught that there’s only room for one of us at the top. The older I got, the more I realized that wasn’t true. I know that I wouldn’t be able to function without the care, love and support of other women."

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On Her Strong Family Foundation:

"I’m Croatian. My family immigrated to the United States when I was 3 years old and I have a strong emotional and cultural connection to my Croatian roots. I think that is one thing that’s helped me get through all of life’s difficult transitions: typical adolescent growing pains, major career moves, getting myself out of unhealthy work or personal relationships, becoming a wife and a mother. I’ve never wondered who I was or where I came from – I’ve always had a solid foundation of family, tradition and religion because of my Croatian heritage. I’ve seen the houses my mother and father grew up in, I’ve touched the soil that my grandfather tilled with his own hands, I’ve seen the buildings my ancestors built and walked the roadways they paved. I have a very tangible understanding of my family’s history and that is an irreplaceable source of personal power and peace."

Every Morning she says:

"Just fucking do it."


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